© 2018 Copyright Rafaella Zachariadou. All rights Reserved. 

Self Branding

This project was part of the Personal Branding project in the third year of University. I named my brand “Added Sugar” that comes from my surname “Zachariadou” which in Greek means sugar. I created my logo with Photoshop creating a brush that looked like sugar bits. The vibrant colours of blue and green are colours that I love and I use in my everyday life so I thought it would be appropriate to represent me.

My business cards were made on “Ice Gold” 300gsm paper.The texture provided by the material of the paper helped my design to pop out on the front side and complimented the back of the business card where my details are written.